Technology has always been a good investment for professional voice actors, but not always an assurance to get that voice acting job. The competition is tough with big production companies opting to hire Hollywood actors or professional screen actors jumping into the lucrative business of voice acting. Don’t fret the opportunities for voice acting talents are many. The voice acting industry owes this to advances in technology and social media. Some pundits would claim 101 strategies to get you that voice acting job, the truth is all you need are skills, tenacity and creativity.
Invest in yourself.
Continue to learn and improve on your voice acting techniques. Hone your acting skills by watching and listening to theater actors perform and how they effectively get into character using their voice. Attend voice coaching classes. Learn the latest in voice recording technology. Or, learn a language. Audio books translated in English and other languages is an area where voice actors are in demand.
Be innovate and be creative.
In this industry, like any other service industries, what you sell is yourself – your voice. To borrow from the marketing experts you are the brand — you are what you sell. It is not enough that you have the best sound and recording equipment or the killer voice. You need to learn how you could package yourself to get a call back and land that voice acting/voice over job. Find your voice identity or niche market.
While being versatile in your voice over skills helps to attract voice over jobs, but if your aim is to make a mark an identity, finding your own niche will help you focus on where you are best at. You could hire an agency to represent your portfolio to prospective clients. Or, sign up on a membership to voice casting websites that will help you find voice over/acting jobs that caters to your voice style or genre.
Being a member of a voice acting community will get you informed of what’s new or trending in the voice acting industry, who’s hiring, and opportunities to market your skills like in various voice over conferences or even comic cons, and your local community trade fair.
There are of course technical skills that a voice actor would surely benefit from learning but these 3 points already give you the lead on where to focus and get that next voice acting job.